Campaign for RE8 (CRE8) in Higher Educational Institutions

College students collaborating on a design project.

Colleges are where trends take off, voices get louder, and culture gets redefined. Through CSM & Fairtrade India’s Campaign for RE8 (CRE8), higher educational institutions can become the epicenters of sustainable fashion activism—powered by youth energy, creativity, and collective action.

This isn’t just awareness—it’s action. Through exciting campaigns, festivals, and games rooted in the 8 REs, students and faculty can co-create a bold, fun, and future-facing fashion revolution right on campus.


RE8 Campus Campaigns & Activities

The RE8 Style Lab
The RE8 Style Lab

Launch a week-long campus-wide challenge where students document how they rethink, refuse, reduce, reuse, and more—through photos, reels, thrift hauls, and DIY creations. The best submissions get spotlighted!

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REfix Studio Pop-Up

A repair-and-rewear booth hosted by the college eco club, fashion society, or student union—offering free mending, styling help, and fashion hacks. Pair it with workshops by local artisans or alumni designers.

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The 360° Closet Challenge

Organize a massive wardrobe swap + donation drive + styling session. Students bring clothes, share stories, and co-create outfits from donated pieces. Add a “Before/After” photo wall!

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Upcycle Hackathon

Students from fashion, design, and sustainability clubs form teams to reinvent discarded clothes or textiles into functional or wearable art. Pitch their concepts to a panel—think: Project Runway meets climate action.

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MyFashionFootprint Campaign

Students calculate their fashion impact, make style pledges (like no new buys for a month), and post RE8-aligned lifestyle shifts on social media. Bonus: host a digital wall of impact in the student lounge.

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Fashion for Future Talks

Organize interactive talks with ethical designers, climate activists, slow fashion influencers, or even garment workers. Make space for reflection, discussion, and next-gen leadership.

Fairtrade India Students Network

7+

Colleges

470+

Students Engaged

9

Impactful Campaigns Executed to Date

Why Join the RE8 Movement?

The students make fashion fun, creative, and planet-friendly.

For Institutions:

  • Get the prestigious "CRE8 Conscious Campus" Recognition Tag—signaling leadership in ethical, youth-led fashion reform.

  • Earn the CRE8 Campus Recognition Certificate celebrating impactful student engagement.

  • Social media features and exciting collaborations.

  • Access to workshops, educator resources, and activity toolkits to keep the movement alive and creative.

For Students:

  • Recognition as CRE8 Youth Leaders — future changemakers in fashion, design, and sustainability.

  • Opportunities to showcase creativity and skills through challenges and public platforms.

  • A deeper understanding of ethical fashion, climate justice, and circular living.

  • Be a part of stylish, meaningful, and student-powered movement that makes sustainability fun and real.


Contact Us: Bring CRE8 to Your Campus!

Ready to partner with Fairtrade India to launch a student-led fashion revolution? Fill out the inquiry form below.